Project Manager Contractor – marketing, your business checklist

As a contractor, whether you are a Project Manager, PMO, Programme Manager, Change Manager, Business Analyst, Consultant to name a few, then you know only too well that you as a professional are selling your services to businesses. Yes, that’s right you are a business and as such you need to ensure you are doing all the right things to secure that next assignment.

Here’s a checklist of areas you should be addressing as a minimum to ensure you meet your goals:

  • CV – Your CV needs to be in good shape, not only are you required to have a well written document – it needs to clearly demonstrate your skills and abilities. Look to set the bar with your competitors by creating an inclusive piece of information which also includes your style/approach.
  • Website – More contractors are turning to online marketing through creating their own websites which include a comprehensive CV, case studies, contact info and further examples of achievements. This can also be a great opportunity for you to add in your style and challenges you have overcome.
  • Blog – A blog is a great way to keep fresh information flowing online (or as part of your website), it is a less formal tool which can be used to display your observations of current affairs, open up discussions with your peers over management styles, and it really does show your knowledge and commitment to PM.
  • Networking – Whether it is using your current contacts or generating new ones, this is a fantastic way to gain insight into the industry. By always keeping in touch and not just when you need something you will forge strong relationships and others will be more willing to offer up information/help/recommendations for roles etc.
  • Creating opportunities – Do your research, understand what industries are hot at the moment and identify where you can find a way into organisations. Find out who you should be speaking with, generate meetings, offer up solutions, be prepared to go the extra mile and you will be surprised by the results you harvest.

 Business cards

For further information on writing an effective contractor CV click here.  Additional information about approaching job applications through a number of routes can also be found here and identifying unadvertised roles here.

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